Revenue leak calculator

What is slipping through the cracks each month?

Three quiet leaks: calls nobody answers, web leads answered too late, and hours spent copying data between tools.

About how many calls come in a month?

How often does a call go unanswered (busy, after hours, on the lot)?

What's a typical car sale worth to you?

Rough answers are fine. Everything else uses typical car dealership numbers. Switch to Detailed to use your own.

Your numbers stay on this device. Nothing you type is sent or saved.

Estimated monthly leak

$5,951

$71,407 a year

Missed calls$918
≈ 0.5 lost car sales
100 calls × 18% unanswered × 3% would have bought × $1,700
Slow web replies$4,080
≈ 2.4 lost car sales
150 web leads × 20% lost to slow replies × 8% close rate × $1,700
Manual data entry$953
≈ 43.3 staff hours
10 hrs/week × 4.33 × $22/hr

What would it take to stop the leak?

Plans are set up for each business and quoted after a short call. Bring these numbers and we'll show you exactly what it would cost and how fast it pays for itself.

Get a quote

Estimate only, built from the numbers shown. Not a guarantee of results. Gross profit per car defaults to about $1,700, between the NADA-attributed averages of ~$1,959 per new and ~$1,668 per used vehicle (secondary citation). Share of missed callers who would have bought (3%) and data-entry hours are conservative assumptions. Speed matters: lead-response studies (HBR 2011; MIT/InsideSales 2007) found fast replies far more likely to reach and qualify a lead; the % lost to slow replies here is our conservative assumption, not their figure.